Human vs. Corporate Social Responsibility
The Human Side of Social Responsibility
Today’s consumers are more conscientious than ever about supporting companies that they believe to be ‘good.’ But what does it mean to be a ‘good’ enterprise? For a lot of companies, corporate social responsibility (CSR) has been the answer to this question. CSR has been instrumental in helping large organizations direct funds and resources towards causes that are important to them and their employees. TechDad has always sought to implement corporate social responsibility as a basic tenet of our business, but the powerful ‘corporate’ moniker is a bit of a misnomer.
TechDad is not a large corporation; rather, we are a (growing) small company with a staff who values helping others. It is because of this that we joined other small, like-minded organizations in replacing the word ‘corporate’ with a more personal and human aspect. Human social responsibility (HSR) embraces the idea that people are at the center of every organization in a way that CSR does not. Doing good and contributing to one’s community does not have to happen on a large scale, punctuated by million-dollar donations. No matter the size of your business, the application of HSR is possible because community citizenship bests corporate citizenship every time. Through the implementation of human social responsibility, TechDad shows not only that we understand people are at the center of our organization, but that we value them as well. When businesses take cues from employees and what they care about, more authentic and meaningful partnerships are formed; both internally and externally.
In other words, investment beyond monetary means can yield longer lasting results. Human social responsibility will look different for every company, but ours is guided by the belief that every team member has the ability to help make our local community better. From supporting STEM organizations to tech recycling, our team is constantly seeking ways to align our passion and resources with causes that we care about. Businesses can be profit-motivated and purpose-driven; they are not mutually exclusive. By looking to the future of responsible giving, TechDad aims to create a more compassionate world. We seek to go beyond generic corporate giving and focus on doing good by our employees and our community.